ENOV, marketing and Innovation Consulting company

Transportation & Mobility
Transportation & Mobility

Anticipating and building future daily mobility
Transport and mobility studies

 

 

 

Daily mobility is undergoing a major shift and is completely changing the way in which travellers get information, consume services and move around. To gain a better understanding of this change, Enov assists you with your Transport and Mobility studies, backed by our industry experts who are specialists in dealing with the challenges you face.

Our team offers you tailor-made, innovative, and possibly iterative, immersive, agile and hybrid approaches, amongst others.

 

YOUR CHALLENGES

  • Aligning offers to actual travel (points of departure and destinations)
  • Optimising traveller experiences in the digital and multimodal age
  • Studying the future of mobility: modes, travel, trends, etc.
  • Managing the quality of transport and retail services within the context of mobility
  • Gaining a better understanding of signage
  • Co-creating and testing new services among users
  • Developing online services in line with actual traveller use
  • Optimising pricing policies
  • Supporting change or having a nudge impact on citizen-traveller behaviour

 

OUR SOLUTIONS

Market & Customer Intelligence
  • Online Communities
  • Market knowledge and structure studies
  • Usage & Attitude (U&A)
  • Segmentation
Innovation
  • Online Communities
  • Design Thinking
  • Concept Testing
  • Offer or Service Optimization
  • Offer or Service Optimization
  • Pack or Product Testing
  • UX Testing
  • Trade off, price-testing
Customer eXperience
  • Online Communities
  • Customer satisfaction barometer
  • Omni-channel customer journey study
  • Customer Feedback Management (CFM)
  • Mystery Traveler
  • Web & Social Media Listening
  • Workshops & focus group
Brand & Communications
  • Online Communities
  • Brand Health Tracking (BHT)
  • Reputation and e-reputation management
  • Copy testing (pre and post launch)

CONTACT US

Contact chez Enov Research

Thierry MORIZE

Transport & mobility Department Director

Contact chez Enov Research

Virginie Gautereau

Qual Department Director