French
études marketing télécoms et Nouvelles Technologieset Nouvelles Technologies
Telecoms & Technology
études marketing télécoms et Nouvelles Technologieset Nouvelles Technologies
Telecoms & Technology

Supporting global and economic change
Telecoms and new technologies marketing studies

 

 
1

For the past 10 years or more, the Telecoms and New Technologies industry has been continually reinvented. Internet has turned our lives upside down, and the smartphone has become the universal remote controller, an extension of man’s arm… New uses have had a significant impact on this market. To gain a better understanding of this change, Enov assists you with your Telecoms and New Technologies marketing study needs, backed by our industry experts who are specialists in dealing with the challenges you face.

Our team offers you tailor-made, innovative, and possibly iterative, immersive, agile and hybrid approaches, amongst others.

 

YOUR CHALLENGES

  • Understanding and assessing market change: the rise of connected objects (equipment levels, demand, obstacles), the arrival of 5G, etc.
  • Studying how the personal data management of consumers in a GDPR context is perceived
  • Addressing change by supporting in-house innovation: co-creating and testing new products and services in an agile manner
  • Evaluating and optimising the customer experience in an all-channel context

 

OUR SOLUTIONS

Picto page expertise études de market intelligence
Market & Customer Intelligence
  • Online Communities
  • Market knowledge and structure studies
  • Usage & Attitude (U&A)
  • Segmentation
Picto expertise études d'innovation marketing
Innovation
  • Online Communities
  • Design Thinking
  • Concept Testing
  • Offer or Service Optimization
  • Pack or Product Testing
  • UX Testing
  • Trade off, price-testing
Picto page expertise Expérience Client
Customer eXperience
  • Online Communities
  • Customer satisfaction barometer
  • Omni-channel customer journey study
  • Customer Feedback Management (CFM)
  • Mystery Shopping
  • Web & Social Media Listening
  • Workshops & focus group
Picto page expertise performance de communication
Brand & Communications
  • Online Communities
  • Brand Health Tracking (BHT)
  • Reputation and e-reputation management
  • Copy testing (pre and post launch) 

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Corinne Paoli

Corinne Paoli

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