Drive your customer experience at 360°

For a seamless journey

Customer experience (CX) is not just about customer satisfaction. It needs to be managed beyond a simple indicator to gain a cross-functional view, involving your customers, mobilizing your employees, and rethinking your internal processes.

Improve my customer experience
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Create a smooth and seamless experience

Align the three dimensions essential to CX management (customers, employees, company)

You can’t aim for excellence in customer experience without working on perceived quality (customer satisfaction) and produced quality (culture and customer focus).

This 360° view allows you to:

  • Identify your customers’ expectations and thus identify areas for improvement
  • Adapt your organization and processes to these expectations
  • Instill a true customer-centric culture among your employees

Our solutions for managing the three dimensions of the customer experience

To deliver a distinctive and lasting customer experience, it is essential to act on three key levers: customer listening, team engagement, and the optimization of tools and processes.
Enov supports you in analyzing these three dimensions to help you manage the customer experience in a comprehensive, consistent, and cross-functional way.

Bringing out the customer's voice

to identify areas for improvement
  • Satisfaction survey
  • Feedback management
  • Customer expectations audit

Engage your employees

around a strong customer culture
  • Customer culture audit
  • Mirror survey
  • Symmetrical attention approach
  • Customer coffee breaks

Optimize your company's organization, processes, and tools

in line with CX culture
  • Quality monitoring – CRC
  • Mystery shopping surveys
  • Product quality audit
  • Customer feedback system audit
  • Customer journey mapping
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Integrating AI for enhanced customer listening

Enov integrates Artificial Intelligence as a lever to better collect, understand, and act on customer expectations:

  • Verbatim analysis / automated semantic analysis
  • Automatic synthesis of multi-channel feedback
  • Proactive detection of irritants and weak signals
  • Predictive satisfaction scores
  • Dynamic FAQ via chatbot
  • Detection of weak signals
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Our expertise in guiding your customer experience strategy

Equipe études Enov

Sector expertise

Thanks to our sector-based organization at Enov, we have in-depth knowledge of your market and its cultural and organizational specificities, enabling us to offer you support tailored to your challenges.

A fully integrated production chain

Our production chain is 100% integrated (telephone, online, face-to-face, social sampling, quality recruitment), which ensures agility in the management and implementation of your projects and optimal hybridization of measurement/collection systems, audits, etc. across the three dimensions of CX.

L’agence by Enov

Benefit from comprehensive support to transform the lessons learned from your CX projects into engagement levers, thanks to targeted communication strategies and deliverables designed to disseminate and embody the customer experience across all your touchpoints.

An agile and robust working method

At Enov, our human-scale structure is a real asset. It allows us to be responsive, flexible, and fully committed to working alongside you. This proximity promotes a detailed understanding of your challenges, rapid adaptation to your needs, and smooth collaboration on a daily basis.

This operational agility is based on proven methods designed to manage the customer experience in all its complexity. Our rigorous yet adaptable processes ensure the quality of the systems we put in place, the reliability of the results, and a real impact on your customer journey. We combine flexibility and high standards to help you build a consistent, fluid, and sustainable CX.

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Benefit from personalized support tailored to your challenges

Using a research institute to measure customer experience allows you to go far beyond simply collecting feedback, which is often insufficient and can sometimes lead to misinterpretations:

  • Human expertise to interpret weak signals and contextualize data
  • Adaptation of tools and questionnaires to specific targets, objectives, and challenges
  • Strategic analysis to identify real levers for action
  • Implementation of a measurement system aligned with your actual customer journey
  • Long-term support, with identification of pitfalls to avoid and relevant indicators to monitor
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Enov, marketing research institute

Specializing in supporting your CX needs

At Enov, we place people at the heart of every study to help brands make informed decisions. Our 110 experts, based in Paris, Lyon, and Shanghai, design tailor-made solutions combining qualitative, quantitative, and digital methods. We combine collective intelligence and continuous innovation to transform insights into concrete actions. By working with us, you benefit from an agile, performance-oriented approach tailored to your marketing and sales challenges.