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Market Research Agency

in Lyon, Paris, and Shanghai

Enov is a market research agency that supports major brands across a wide range of sectors in france and internationally, particularly on marketing and business challenges, whatever their target audience: b2c, b2b or b2b2c.

Différentes photos des équipes Enov
Logo Fnac Darty
Logo L'Oréal
Logo Orange
Logo Engie
Logo SNCF voyageurs
Logo Groupe BPCE

We believe that the “voice of consumers and citizens” can guide and accelerate the decisions of brands and institutions helping to build a more positive world for everyone. We help companies in making the right choices for their customers, their employees, and the complex world in which they operate. To address their challenges, we conduct more than 250 projects each year in more than 20 countries.

By listening to opinions, observing behaviours, analysing situations and identifying trends, our role is ultimately to put people at the centre, delivering reliable data and actionable insights to brands.

We support you across your different marketing challenges

Equipe Marketing

Market & Customer Intelligence

Anticipate and decode societal and market trends to guide your strategic decisions.

Innovation

Harness collective intelligence to drive innovation and launch solutions that are aligned with real uses, needs and expectations.

Customer experience

Manage your CX across the entire journey and deliver a seamless, consistent and personalised experience at every touchpoint.

Brand & Communication

Build and manage the performance of your brand and communications.

From insight to operational management

Industry expertise

At Enov, our teams are organized by sector to provide operational or strategic advice based on in-depth knowledge of the business challenges facing each sector.

Equipe Enov en réunions
Photo équipe étude Enov en action

Hybridization

Mastering hybrid approaches means drawing the best from every method while overcoming the limits and biases of each.
Mastering hybrid approaches means drawing the best from every method while overcoming the limits and biases of each. Thanks to our deep expertise and full command of these methodologies, we are able to deliver solutions that are perfectly aligned with your objectives and target audiences.

We achieve this by combining qualitative and quantitative techniques, cross-referencing what people say with what they do and what is passively measured, comparing individual and collective perspectives, and exploring both rational and emotional dimensions.

Integrated production line

At Enov, we have always chosen to integrate the entire production chain within our company: quantitative collection methods (telephone, online, face-to-face, social sampling) and qualitative collection methods (recruitment, organization, logistics), as well as statistical data processing.

This choice is motivated by our pursuit of excellence in the production of insights. It allows us to control our quality standards throughout the production chain, remain neutral in choosing the most appropriate collection method for the issue and target being studied, and guarantee added value in the use of the data.

Equipe étude Enov
Vue d'ensemble des projets réalisés par l'Agence by Enov

L'Agence by Enov

To give your research project the impact it deserves, our integrated communication agency will help you define a communication strategy and produce tailored deliverables.

Marketing research agency with international reach

In September 2024, Enov acquired Metis International. Now based in Paris, Lyon, and Shanghai, and benefiting from a network of privileged partners, we carry out your projects internationally, in all your most strategic markets (USA, China, and Europe) and emerging markets (Middle East, India, Brazil, etc.).

Place des Jacobins à Lyon

Lyon office

Tour Eiffel

Paris office

skyline shanghai

Shanghai office

Metis International

For over 15 years, Enov has been growing and innovating

2007

The birth of enov

Qualitative and quantitative research agency

2012

Collaborative research

Launch of the first online community by Enov

2015

Development of sector expertise

Launch of the automotive and fmcg expertises

2019

Working differently

In a changing world, our research methodologies and ways of working are increasingly hybrid and collaborative

2024

Going further, stronger, and always with deeper expertise

Enov acquires metis international, an agency based in paris and shanghai, specialised in international research and brand strategy

2034

Towards a new business model

Serving new narratives aligned with planetary boundaries and the regenerative economy

Executive
Team

Portrait de Lambert Lagrevol directeur général chez Enov

Lambert Lagrevol

Directeur Général
Portrait de Pascal

Pascal Ferrero

Directeur Général
Photo de Nan Zhang, Directeur Asie chez Enov

Nan Zhang

Directeur Asie
Portrait de Romain Costes directeur de la BU services

Romain Costes

Directeur BU Services
Photo de portrait d'Emmanuelle Exilie

Emmanuelle Exilie

Directrice BU Retail & Shopper
Portrait de Thierry Morize directeur

Thierry Morize

Directeur du département Transport et Services Publics
Portrait de Ziad Zamaha, Directeur du département Luxe chez Enov

Ziad Samaha

Directeur du Département Luxe
Portrait de Marie Constantin directrice

Marie Constantin

Directrice du Département FMCG
+110
Enov experts to support you with your marketing challenges

Our awards

Enov X CNP Assurances

Gold award – Adwanted Research Awards 2025 – Brand Value & Purpose category

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Logo Adwanted Media Research Awards 2025

Enov X Gémo

Silver award – Études & innovations 2024 – Innovation Produit & Service category

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Logo études et innovations 2024

Enov X SNCF Voyageurs

Gold award – Études & innovations 2024 – Satisfaction, journey & consumer experience, retail, e-commerce category

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Logo études et innovations 2024

Enov X APRR X AREA

Jury’s favourite – CX Awards 2022 – Sustainable experience category

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Logo CX Awards 2022

Enov X Retail VR

Gold award – Nuit du commerce connecté 2020 – Most innovative retail solution category

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Logo Nuit du commerce connecté 2020 by Républik Retail

Enov X CNP

Bronze award – CX Awards 2019 – Best customer-centric team category

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Logo CX AXARDS 2019

Enov X Sephora

Gold award – Études & innovations 2019 – Hybridisation category

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Logo trophées des études et innovations 2019