International marketing research: How Enov drives impact across markets
In 2024, Enov acquired Metis International, a research institute founded in Shanghai in 2010. This strengthened our international positioning so we can support brands with operational confidence and a uniquely close presence in both key strategic markets (USA, China, Europe) and emerging regions (Middle East, India, Brazil).
A truly international identity
- Offices in Paris, Lyon, and Shanghai
- Multi-cultural and intercultural teams (Mexico, China, USA, …)
- A Business Driven by International Markets: of Enov x Metis revenue is generated internationally
A stronger reach
Offices / Fieldworks conducted regulary / Fieldworks surveyed periodically
A “Centralized, Collaborative, Immersive” Work Philosophy
- Centralized processes and methods to ensure consistency and quality across all markets (briefings, fieldwork tracking tools, report templates).
- Culture of immersion and connection to on-the-ground realities: traveling when relevant, providing local feedback (cultural, regulatory, etc.).
- Single point of contact: acting as a facilitator in multi-country project management and ensuring quick and efficient communication.
A Network of Carefully Selected Partners
- ESOMAR Certification
- GDPR Compliance
- Trusted Network
Envie d’en savoir + sur notre expertise des études marketing internationales à travers quelques projets emblématiques ?
